MOROCCO / Launch of the first Web TV dedicated to Digital in Africa

On February 22nd and 23rd, the Groupement des Annonceurs du Maroc (GAM) is organizing the 4th “African Digital Summit” in Casablanca. Together with Smart Studio and the marketing agency Archipel Digital, the GAM will launch a web TV exclusively allocated to Digital in Africa.

This format will make it possible to share the video content from previous sessions of the African Digital Summit and of GAM meetings involving various industry players discussing digital issues. This new web TV aims to become the preferred interface for professional content, digital developments, insights and exchanges.

Buzz about this new web TV began on the social networks at the end of January. It will be accessible at africandigital.tv. If their company is a success, the partners would like eventually to evolve towards a satellite channel.

Sources: TIC Maroc Technologies, The Rolling Notes